Iron Chin | Branding, Media, Marketing - A Leigh Simons Company

Iron Chin | Branding, Media, Marketing - A Leigh Simons Company

Founded in 1987, Leigh Simons Productions creates compelling, original content for the television, music, and motion picture industries. The company's celebrated work includes documentaries, network series and viral campaigns that generate tens of millions of viewers. Founded by writer, producer and director Leigh Simons, the company holds a reputation for innovation and creativity that attracts the biggest names in sports and entertainment.

Simons has worked with Hollywood A-listers, Grammy-award-winning musicians, and world-renowned athletes seeking impactful, high-quality production work. He has been involved in the marketing and distribution of more than 25 feature films, and worked as a TV host for HBO, Cinemax, Discovery Networks and Ring Magazine TV. He produced the Discovery series "Secrets of Superstar Fitness" which featured celebrities like Johnny Depp, Sylvester Stallone, Hugh Jackman, Christie Brinkley, Petra Nemcova, and more.

For the last eight years, Simons has produced the last nine Pay-Per-View campaigns for Floyd Mayweather, one of the greatest fighters of all time and the highest paid athlete in the history of sports. For the heralded Mayweather vs. Mosley match, Simons and Mayweather collaborated on the most memorable PPV campaign in boxing history. Inspired by the movie 300, both fighters appeared in commercials/promos as gladiators, leading to one of the biggest revenue generating PPV fights of all time. The campaign was so effective it was the first time in boxing history that the making of a commercial was a primary programming element in the promotion of a bout.

Simons formed a strategic alliance with Golden Boy Promotions in 2003, the startup boxing promotional company founded by 10-time world champion Oscar de la Hoya. Working with networks such as HBO, SHOWTIME, and FOX, the production company delivered internationally-televised sports programming for more than 30 Pay-Per-View events, generating over a billion dollars in revenue. In 2013, Simons wrote, directed, and produced the sports documentary "Countdown to The One" for Showtime and Fox Networks. The PPV event was the highest grossing event in the history of Pay-Per-View.

In June of 2014, Leigh Simons Productions chronicled Oscar de la Hoya's induction to the Boxing Hall of Fame for "Puncher to Promoter," an upcoming documentary on the famed fighter's life that highlights his achievements from the past decade. Additionally, "Keep Shooting," a documentary on the life of beloved New York Knick guard John Starks is scheduled for completion and release in the summer of 2015.